UX & UI, 360° branding

Shomi

Shomi is an application that allows young people to complete advertising surveys in exchange for rewards.

Gamification for engagement

To answer questions and give their opinion, users have access to innovative and playful means. These mechanics, borrowed from video games, allow users to consume the content proposed by the advertiser without diminishing their commitment.

Skills developed

This personal project, presented to a jury of professionals, highlighted my design choices and proposals for innovation in a sector where everything remains to be done.

UX / UI

Prototypes & models

Presentation

Shomi's idea was pitched to a panel of judges at Station F.

Graphic assets

Branding & creation of assets to create a prototype.

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